Bazaarvoice Skyrockets Program Participation

Bazaarvoice Skyrockets Program Participation

Company Profile

Software, Tech

800+ employees

Build Healthier Workplaces

Recognitions & Rewards

Times have changed, and so has our company name—from Kazoo to WorkTango. With our recent acquisition and expansion to a holistic Employee Experience Platform, Kazoo is now known as WorkTango. You’ll read and hear customers referring to us as Kazoo in materials released prior to the change, but rest assured we still offer the same quality products and services, just with a new name.


Bazaarvoice struggled to scale employee recognition and program participation amid rapid growth.

As the company expanded, its employee programs — including recognition, wellness, and charitable giving programs — became disconnected and ineffective. These siloed HR initiatives were a drain on company resources, but suffered from low awareness and participation.


Bazaarvoice used the Behavior Bonus feature in Kazoo’s [now WorkTango] Recognition & Rewards platform to revitalize employee recognition and incentivize wellness program participation.


Bazaarvoice had 70% wellness participation — almost triple that of the average corporate wellness program.

With the help of Behavior Bonuses and Kazoo [now WorkTango’s] Recognition & Rewards platform, Bazaarvoice saw its highest ever participation in employee recognition, rewards, and charitable giving programs. Roughly three-fourths of the company’s employees actively recognized each other after the first year of using Kazoo [now WorkTango]. 

“We got an email from an employee who found out she had a critical illness. She took her health risk assessment because we encouraged her through Kazoo [now WorkTango]. She wrote a very lengthy message to thank us for creating that incentive — that’s the kind of reward that’s priceless.”
— Bazaarvoice VP ,  of Rewards & Operations

Key Results:


of employees actively recognized each other

0 %

wellness program participation (3X that of the average corporate wellness program)

Highest ever program participation in the company's history

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